newstrak

NewsTrak

  • NewsTrak was incorporated as a division of Infotrak in June 2006 following a comprehensive needs assessment in the market that indicated that a gap existed in the provision of an efficient PR monitoring service.
  • The NewsTrak team comprises of renowned experts in Media Monitoring who have a great wealth of experience in the field.
  • Increasingly, Corporates require to keep tabs of what has been reported about them on electronic & print media.
  • It is not only a good way of ensuring the corporate is aware of all information reported about them, but also a necessary way of auditing Publicity.
  • Moreover monitoring of PR activities is a critical part of the normal due diligence stipulated within corporate governance today.

About NewsTrak

  • NewsTrak makes every stage in the process of running a successful PR campaign more productive and economical with resources that are more efficient than anything else in the industry.
  • Need to know who’s picking up your story and what the media are saying about you? – NewsTrak makes it easy, with media monitoring services that track your coverage, wherever and whenever it appears.
  • With our YOTE bouquet, you can view, in one convenient place, all of your print & broadcast coverage. - Receive e-mail notifications to alert you when you’re mentioned in the media, share e-mail coverage, and create executive reports to keep management,colleagues, or clients appraised of your progress. –Prefer a hard copy of press clippings of your media coverage?
  • Have NewsTrak drop you the media coverage you receive through our Weekly Runner service.